БОРОТЬБА ЗА СВІДОМІСТЬ ЛЮДЕЙ В ЕПОХУ ПОСТПРАВДИ
DOI:
https://doi.org/10.21564/2663-5704.50.235224Ключові слова:
постправда, «гібридна» війна, фрейм, наратив, пропаганда, контрпропагандаАнотація
Досліджено добу постправди як таку комунікативну ситуацію, яка сприяє поширенню пропаганди та контрпропаганди, оскільки породжує плюралізм інтерпретацій дійсності, а отже й широкі можливості для створення фреймів, та визначається переважно емоційним сприйняттям інформації на противагу аналітичному розумінню та усвідомленій рефлексії. Виходячи з того, що основу контрпропаганди (так само, як і пропаганди) складає процес комунікації, визначено її структурні елементи.
Посилання
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